How do you optimize for AI search engines and generative answer platforms?

We optimize your service offerings and content to help AI platforms like ChatGPT, Gemini, or Perplexity understand and use them when answering questions. This includes creating clear, trusted content, using structured data to highlight key info, and building your site’s authority through branded mentions, branded links, and relevant keywords. By doing this, we position your business as the answer your target audience is looking for, so your services can appear in AI-powered answers and new types of search results instead of just traditional search engines.

What is search marketing and how can it help my business?

Search marketing means using search engine platforms like Google Ads and SEO to make your business more visible when people search online. It helps you reach customers who are already looking for the services you offer, which can lead to more sales and leads.

How long does it take to see results from search engine optimization (SEO)?

SEO usually takes a few months to show noticeable results because it involves improving your website, building links, and creating helpful content. Unlike ads, SEO builds long-term visibility that grows over time.

What is PPC and how is it different from SEO?

PPC (pay per click) is paid advertising like Google Ads where you pay each time someone clicks your ad. SEO is about improving your website to rank higher naturally in search results. PPC gets faster results, while SEO builds lasting traffic.

Can search marketing help my business get customers in my area?

Yes. Local search marketing, including local service ads and Google Business Profile optimization, helps your business show up in searches by people in your surrounding area. This is important if your customers search for services “near me” or by city name.

How do you measure the success of my search marketing campaigns?

We track key results like leads, conversions, relevant clicks, and sales. We also analyze your ad spend to make sure you get the best return on investment (ROI), and provide regular reports to keep you updated on how your campaign is going.

Rated 4.9/5

Search Marketing Services for Businesses

Your customers are searching. Not just on Google, but across search engines, AI tools, and answer platforms. If your business isn’t showing up, someone else is. At Adnexus Digital, we help businesses across Canada and the United States grow by improving their visibility in places that matter most. Whether you’re trying to appear in Google search results, local map packs, or on AI-generated answers, we help position your business as the solution your audience is looking for.

Free Consultation

We've Helped Many Businesses Grow

Our Search Marketing Services

We provide a full range of search marketing services built for businesses that want more than just clicks. Our focus is on helping you reach high-intent users and turn them into real customers.

Get More Customers

Paid Search Advertising (PPC and Google Ads)

We build and manage pay per click advertising strategies that match what people are actually searching for. Our team creates SEM campaigns designed to reach people with clear intent. That includes users looking to book a service, make a purchase, or request a quote.

We monitor your campaign thoroughly. You will know exactly how many calls, bookings, or leads your campaigns bring in. We provide clear reporting so you can see where your ad spend is going.

As a paid search advertising company, we focus on:

Keyword research focused on what your ideal customers are actually searching for
Search terms with transactional value
Avoiding wasted ad spend
Creating ads that lead to real results (leads, sales, conversions)
A/B testing headlines, descriptions, and landing pages
Retargeting to bring back people who visited but did not convert
Daily monitoring and ongoing Google Ads optimization
Custom strategies tailored to your goals

Search Engine Optimization (SEO)

We offer full search engine optimization services that help your business become more visible in search over time. This includes:

Local SEO for city-based and “near me” keywords
Technical SEO to improve site structure and performance
On page and off page SEO to build content and authority
Link building and ongoing content support
Optimizing for AI search engines and answer & generative engine optimization

Search engines and AI platforms are changing fast. We help your business stay visible and build authority on newer platforms like ChatGPT, Gemini, Claude, Copilot, and Perplexity by creating helpful, trustworthy content that answers real user questions and matches query intent.

Over time, this work helps your business rank higher, gain more trust, and attract customers who are ready to take action. We focus on what matters, not vanity metrics. That means phone calls, form fills, and quality leads.

We keep track of your SEO growth and share clear results. Our team continues to monitor and adjust your content and strategy so your site stays relevant, even as search behaviour shifts.

Local Search and Local Service Ads

If you want your business to be visible in your area or grow into new cities, we help you show up in local results where people are actively searching.

We use local service ads, GMB optimization, and support for local map pack visibility to place your business in the right spots, like Google Maps and local search results.

We also track the performance of your local campaigns, from calls to bookings, and regularly improve your strategy to get better results. Our local search approach focuses on:

Real keyword data from your service areas
Knowing which types of users are most likely to convert
Using location targeting to bring in high-intent traffic nearby

Speak With an Expert

Why Choose Adnexus Digital for Search Marketing Services

There are many marketing agencies and SEM agencies out there. What makes our search marketing company different is our focus on real business outcomes, not vanity metrics.

We prioritize transactional and commercial value: We don’t chase clicks or vanity metrics. We target people who are ready to buy, likely to convert, and actively searching for what you offer.
Custom strategies: No templates. Every business has a different market, goal, and audience. We build plans that match.
Based in Canada, working across North America: Our team is spread out across the U.S. and Canada, so we understand local and regional markets.
Long-term thinking: We focus on strategies that drive results now and continue to deliver over time, whether through paid or organic search.
Clear reporting: We show you what’s working and why, without the fluff.
Dedicated support: You get a success manager who understands your business and is there to help every step of the way.

Adnexus is more than a search marketing company. We’re your growth partner, helping you build a lasting customer acquisition channel through winning marketing campaigns.

Schedule a Free Consultation

Frequently Asked Questions

How do you optimize for AI search engines and generative answer platforms?
We optimize your service offerings and content to help AI platforms like ChatGPT, Gemini, or Perplexity understand and use them when answering questions. This includes creating clear, trusted content, using structured data to highlight key info, and building your site’s authority through branded mentions, branded links, and relevant keywords. By doing this, we position your business as the answer your target audience is looking for, so your services can appear in AI-powered answers and new types of search results instead of just traditional search engines.
What is search marketing and how can it help my business?
Search marketing means using search engine platforms like Google Ads and SEO to make your business more visible when people search online. It helps you reach customers who are already looking for the services you offer, which can lead to more sales and leads.
How long does it take to see results from search engine optimization (SEO)?
SEO usually takes a few months to show noticeable results because it involves improving your website, building links, and creating helpful content. Unlike ads, SEO builds long-term visibility that grows over time.
What is PPC and how is it different from SEO?
PPC (pay per click) is paid advertising like Google Ads where you pay each time someone clicks your ad. SEO is about improving your website to rank higher naturally in search results. PPC gets faster results, while SEO builds lasting traffic.
Can search marketing help my business get customers in my area?
Yes. Local search marketing, including local service ads and Google Business Profile optimization, helps your business show up in searches by people in your surrounding area. This is important if your customers search for services “near me” or by city name.
How do you measure the success of my search marketing campaigns?
We track key results like leads, conversions, relevant clicks, and sales. We also analyze your ad spend to make sure you get the best return on investment (ROI), and provide regular reports to keep you updated on how your campaign is going.

Reach Customers Who Are Ready to Buy

At Adnexus Digital, we help businesses across the U.S. and Canada increase their visibility on search engines and AI platforms. Our experts create strategies that make your business the answer people are looking for when searching for solutions you provide.

Whether you serve local or wider markets, we focus on bringing ready-to-buy customers directly to you through Google Ads, SEO, paid media, and more.

Fill out the form below to start getting more customers for your business with a tailored search marketing plan.